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Fractional Head of Product
Fractional Head of Product for seed–Series A startups: lead priorities, roadmap and product work with an agreed mandate and clear responsibilities.
Learn moreProduct Diagnostic
Understand what holds your product back before investing more.
Users sign up but never reach the first moment of value. Customers try the product and stop using it. Or usage grows while revenue stays weak. A product diagnostic starts with these signals to decide where to investigate and what to address first.
When it helps
For founders and CEOs of seed–Series A startups with a live product, real users and funding or revenue. It helps when you need to decide where to invest and the team needs a shared understanding of the problem.
What I review
- User flows and points where value is lost, from onboarding to repeat usage.
- Available metrics, customer feedback and initiatives already tried.
- Roadmap priorities, decision criteria and responsibilities across the team.
What you receive
- A diagnostic summary with evidence, limitations and assumptions to investigate.
- Justified priorities, including initiatives to address and those to postpone.
- Relevant metrics and checks needed to fill gaps in the evidence.
- An intervention plan discussed with the founder and team, with actions, dependencies and responsibilities to agree.
How we work
Before starting, we agree on the product, segment, decision to support, access and people involved. I review the materials and discuss observations with the relevant people. We then review the diagnosis and choose the next steps together.
Scope and responsibilities
The diagnostic is a paid engagement with agreed scope and deliverables. Your team can use the plan independently. Implementation, development and additional research are scoped separately; any fractional engagement is a subsequent decision.
FAQ
Questions about this service
Do we need complete data?
We work with the data available. Where information is missing, I explain the limits of the conclusions and the checks needed before making a decision.
Does the diagnostic include execution?
It covers analysis, priorities and an intervention plan. Leading execution can be agreed through a separate fractional mandate.
Is the intro call a product diagnostic?
The 25-minute Product Leadership Intro helps us understand your context and consider working together. In-depth product analysis belongs to a separate paid engagement.
Let’s discuss your context.
In 25 minutes, we discuss your product or programme, the decisions ahead and the support you need. We consider whether and how to work together.
Book an intro call